{"id":498070,"date":"2021-11-01T13:34:22","date_gmt":"2021-11-01T12:34:22","guid":{"rendered":"https:\/\/www.devoteam.com\/success-story\/fully-digital-omnichannel-experiences-for-a-beverage-retailer-2\/"},"modified":"2025-06-05T14:30:26","modified_gmt":"2025-06-05T12:30:26","slug":"fully-digital-omnichannel-experiences-for-a-beverage-retailer-2","status":"publish","type":"success-story","link":"https:\/\/devoteam.info\/en-nl\/success-story\/fully-digital-omnichannel-experiences-for-a-beverage-retailer-2\/","title":{"rendered":"Fully digital, omnichannel experiences for a beverage retailer"},"content":{"rendered":"\n\t
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The snapshot<\/h3>
1<\/span><\/div>

Understand the customer needs and formulate the API requirements, end-to-end architecture as per MuleSoft\u2019s API-led connectivity approach, design and build APIs<\/p><\/div><\/div>

2<\/span><\/div>

All applications and systems within the client’s landscape are connected through re-usable APIs built using MuleSoft Anypoint Platform.<\/p><\/div><\/div>

3<\/span><\/div>

Full suite of capabilities to manage the whole API lifecycle along with inbuilt API security mechanisms, documentation and analytics<\/p><\/div><\/div><\/div>\n\t\n\t<\/div>\n\n\n\n\n

The challenge<\/h2>\n\n\n\n

A Client\u2019s challenge was to achieve a fully digital, omnichannel experience that enhances business value. A holistic transformation of multiple domains within the organization was intended to achieve and deliver value based on the fast launch of new customer journeys. They wanted to improve their customer satisfaction, loyalty, and sales KPIs within an omnichannel engagement, based on a customer-centric (360 degree), and data-driven approach.<\/p>\n\n\n\n

The Solution<\/h2>\n\n\n\n

As a MuleSoft partner<\/a>, we identified the business objects and mapped them to standard objects within Salesforce, so that all business entities and associated data are standardized across the organization. The data is always synchronized between all Salesforce Cloud solutions to enhance customer relationships and experience. Sales channels are enabled by integrating Salesforce Clouds (SFCC, SFSC, SFMC) with downstream systems for order fulfillment, master data management, data warehouse management, etc.<\/p>\n\n\n\n\t

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The better change<\/h3>
<\/i><\/div>

Improved time to market, productivity and reusability by hiding complex backends behind standardized APIs<\/p><\/div><\/div>

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Enhanced and simplified partner cooperation through specifications, standards and clear design documents<\/p><\/div><\/div>

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Improved data synchronisation and standardisation of multiple business entities<\/p><\/div><\/div><\/div>\n\t\n\t<\/div>\n\n\n\n\n

Devoteam\u2019s Integration consulting services<\/h3>\n\n\n\n

Building on 20+ years of extensive Integration experience at both multinationals and SMEs, we support our customers with Integration technology services. Our experts cover the full spectrum of skills, experiences, and proven approaches needed for the Integration of processes regarding customers, services, products, and operating models. In short, we enable seamless ecosystem connectivity<\/a> for your entire value chain. We enable organizations to easily connect with their prospects, customers, suppliers & partners by:<\/p>\n\n\n\n