{"id":90203,"date":"2022-06-24T07:46:42","date_gmt":"2022-06-24T06:46:42","guid":{"rendered":"https:\/\/www.devoteam.com\/expert-view\/tipos-de-emails-que-podemos-enviar-con-email-studio-ejemplos-graficos\/"},"modified":"2025-06-06T13:48:32","modified_gmt":"2025-06-06T11:48:32","slug":"tipos-de-emails-que-podemos-enviar-con-email-studio-ejemplos-graficos","status":"publish","type":"expert-view","link":"https:\/\/devoteam.info\/es\/expert-view\/tipos-de-emails-que-podemos-enviar-con-email-studio-ejemplos-graficos\/","title":{"rendered":"Tipos de emails que podemos enviar con Email Studio + Ejemplos Gr\u00e1ficos"},"content":{"rendered":"\n<p class=\"has-link-color wp-elements-1 wp-block-paragraph\">En nuestro anterior <a href=\"https:\/\/splatform.devoteam.com\/es\/expert-view\/que-es-y-que-ventajas-ofrece-email-studio\/\">art\u00edculo<\/a> ya hablamos sobre Email Studio y sus funcionalidades dentro de Marketing Cloud, as\u00ed como, sobre las ventajas que ofrece respecto a otras herramientas de Email Marketing.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pero, \u00bfqu\u00e9 tipos de emails podemos enviar desde Email Studio?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">En primer lugar, hay que destacar que, como ya comentamos en el anterior post, gracias a la gran variedad de plantillas predise\u00f1adas y a la flexibilidad que nos aporta poder personalizar nuestros dise\u00f1os con c\u00f3digo, podemos enviar cualquier tipo de email desde Marketing Cloud.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sin embargo, nos encontramos tres tipolog\u00edas de emails claramente diferenciadas:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Emails promocionales: <\/strong>dentro de esta categor\u00eda, como su propio nombre indica, encontramos todos los emails generados para promocionar nuestra marca, productos, servicios, etc. <\/li>\n\n\n\n<li>Como emails promocionales destacan: newsletter, invitaciones a eventos, env\u00edo de cupones o descuentos, informaci\u00f3n sobre promociones o emails relacionados con los programas de fidelizaci\u00f3n de la marca.<\/li>\n<\/ul>\n\n\n\n<p class=\"has-text-align-center wp-block-paragraph\"><img loading=\"lazy\" decoding=\"async\" width=\"295\" height=\"466\" src=\"https:\/\/lh4.googleusercontent.com\/_XPYrxtWoR-h85x3wW6cqzx8VYCkt5Mk0Lkjop2S5cK7Isum4qLW0QT07BqOak7NZC_tZ_2m0cmkbkjWGa2H-qQZAjoCFiVRQdzAmRbHbLv3vVzcaqMZQ7sJiKtpeaiRoGhfpye2ChS1tXDK_w\"><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Emails transaccionales: <\/strong>esta tipolog\u00eda de emails engloba a todos aquellos correos relacionados con el proceso de compra del cliente. Por ejemplo: confirmaci\u00f3n de compra, seguimiento de env\u00edos, notificaciones sobre el env\u00edo, recibo de compra, creaci\u00f3n de cuentas o recordatorios de contrase\u00f1a.<\/li>\n\n\n\n<li>Una gran diferencia con la tipolog\u00eda anterior es que para enviar un email transaccional no es necesario contar con la suscripci\u00f3n o consentimiento expreso del cliente, ya que se inician como fruto de una acci\u00f3n del propio consumidor.<\/li>\n<\/ul>\n\n\n\n<p class=\"has-text-align-center wp-block-paragraph\"><img loading=\"lazy\" decoding=\"async\" width=\"296\" height=\"601\" src=\"https:\/\/lh3.googleusercontent.com\/xN2g-V1RvLcEBP6StToxMIE7YnRrEJz5b-UpgtcsQV5KMoAzM9zu_1FXUeldpffTgAjTNu5l-VdvioYjGCDTu2sqiF93HQ_uP6lXh2zldwtBsQe3oNX9SCfbcCS7gAN2xzU5X-i1pTkdlti-uw\"><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Emails de comercio electr\u00f3nico: <\/strong>por \u00faltimo, identificamos esta categor\u00eda donde encontramos emails muy espec\u00edficos que no englobamos dentro de ninguna de las dos tipolog\u00edas anteriores.<\/li>\n\n\n\n<li>Entre ellos encontramos los emails de recordatorio de carrito abandonado, emails personalizados con ofertas recomendadas en base a los intereses, gustos o compras previas del cliente o correos para solicitar una valoraci\u00f3n del proceso de compra o una rese\u00f1a sobre el producto o servicio adquirido.<\/li>\n<\/ul>\n\n\n\n<p class=\"has-text-align-center wp-block-paragraph\"><img loading=\"lazy\" decoding=\"async\" width=\"296\" height=\"560\" src=\"https:\/\/lh3.googleusercontent.com\/23Umtr9sQt1L2ynBNMEtPGVg4JmPpfq0vyiwPrgxxsBvm2u2zQbX1sWBl-bIU0WkqVWsrOolo8FOh4CtsZCLa6ErAClna86A0xbLJ2tCQE7FCqR0GrcOOv2QeEaFG1TEQHznYyYmnaXbsDuW_w\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ahora que ya conoces todos los tipos de emails que puedes enviar desde Marketing Cloud, \u00bfquieres aprovecharlos al m\u00e1ximo? \u00a1No dudes en contactar con nosotros!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>En nuestro anterior art\u00edculo ya hablamos sobre Email Studio y sus funcionalidades dentro de Marketing Cloud, as\u00ed como, sobre las ventajas que ofrece respecto a otras herramientas de Email Marketing. Pero, \u00bfqu\u00e9 tipos de emails podemos enviar desde Email Studio? En primer lugar, hay que destacar que, como ya comentamos en el anterior post, gracias [&hellip;]<\/p>\n","protected":false},"featured_media":0,"template":"","categories":[],"tags":[824,825],"industry":[],"class_list":["post-90203","expert-view","type-expert-view","status-publish","hentry","tag-email-studio","tag-marketing-cloud"],"acf":[],"cards":"\n\t<div class=\"single-post-card\">\n\n\t\t\n\n\t\t\n\t\t<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-43282307 wp-block-group-is-layout-flex\">\n\t<p style=\"font-style:normal;font-weight:700\" class=\"has-link-color wp-elements-3 wp-block-lp-post-type has-text-color has-primary-color has-small-font-size\">Blog<\/p>\n\n\t\t\n\t\t<h3 style=\"font-style:normal;font-weight:400\" class=\"wp-block-post-title has-base-font-size\"><a href=\"https:\/\/devoteam.info\/es\/expert-view\/tipos-de-emails-que-podemos-enviar-con-email-studio-ejemplos-graficos\/\" target=\"_self\" >Tipos de emails que podemos enviar con Email Studio + Ejemplos Gr\u00e1ficos<\/a><\/h3><\/div>\n\t\t\n\t<\/div>\n\n","yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.4 (Yoast SEO v28.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Tipos de emails que podemos enviar con Email Studio | Devoteam<\/title>\n<meta name=\"description\" content=\"En el Blog de Marketing Cloud de junio te traemos los diferentes tipos de emails que podemos enviar con Email Studio + Ejemplos Gr\u00e1ficos\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/devoteam.info\/es\/expert-view\/tipos-de-emails-que-podemos-enviar-con-email-studio-ejemplos-graficos\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Tipos de emails que podemos enviar con Email Studio + Ejemplos 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Pero, \u00bfqu\u00e9 tipos de emails podemos enviar desde Email Studio? En primer lugar, hay que destacar que, como ya comentamos en el anterior post, gracias&hellip;","_links":{"self":[{"href":"https:\/\/devoteam.info\/es\/wp-json\/wp\/v2\/expert-view\/90203","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/devoteam.info\/es\/wp-json\/wp\/v2\/expert-view"}],"about":[{"href":"https:\/\/devoteam.info\/es\/wp-json\/wp\/v2\/types\/expert-view"}],"version-history":[{"count":0,"href":"https:\/\/devoteam.info\/es\/wp-json\/wp\/v2\/expert-view\/90203\/revisions"}],"wp:attachment":[{"href":"https:\/\/devoteam.info\/es\/wp-json\/wp\/v2\/media?parent=90203"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/devoteam.info\/es\/wp-json\/wp\/v2\/categories?post=90203"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/devoteam.info\/es\/wp-json\/wp\/v2\/tags?post=90203"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/devoteam.info\/es\/wp-json\/wp\/v2\/industry?post=90203"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}