Sustainability is a strategic imperative for 74% of organisations, but their ambition is blocked by a data problem. Our Devoteam 2025 AI and Sustainability Survey of 57 European organisations confirms that the struggle with ESG data is a “canary in the coal mine” for a broader, systemic weakness in how organisations manage data.

Uncertainty of ROI and internal cost are the biggest barriers to progress in sustainability initiatives:
63%
of companies are stuck in the early, manual stages of data collection.
42%
of leaders cite high “internal costs” as a key obstacle.
23%
Is not measuring the
financial impact of their
sustainability efforts.
Here’s Help: An AI-Driven Solution to the Data Crisis
This Devoteam guide provides a clear path to turn the ESG data challenge into a catalyst for digital transformation, proving ROI and delivering value across your entire organisation. The solution is a dual framework using Artificial Intelligence:
- Sustainability in AI: Ensuring the AI technology itself is efficient, responsible, and well-governed to mitigate risks and save costs.
- Sustainability by AI: Using AI-based solutions to automate tasks, drive sustainability initiatives, and find
new solutions to sustainability problems to lower negative impact or accelerate a positive impact at a speed that was considered impossible just a few years ago.
What you’ll find inside:
- A breakdown of the problem: Why a foundational data crisis is the root cause of high costs and uncertain ROI.
- Key Survey Findings: Exclusive data points on the biggest barriers facing European organisations in ESG.
- The 4-Step Playbook: From defining key ESG metrics to using AI for granular analysis that uncovers hidden efficiencies and proves ROI.
- The business case for investing in a modern data infrastructure that delivers returns far beyond sustainability.
- How to tackle the governance gap, where only 21% of organisations have AI governance in place, by embedding “Sustainability in AI”.
- See case studies of how Devoteam helped leaders in aviation, manufacturing, and transportation achieve financial and environmental ROI.

“This journey is not just about ESG compliance; it is a blueprint for building a modern, resilient data infrastructure that will drive value across your entire organisation.”

Sif Neldeborg,
Senior Strategy Consultant and Sustainability Lead, Devoteam Denmark
Why Devoteam?
Devoteam is a premium consultancy firm that drives digital business and transformation through innovative technology, with a focus on sustainability (Environmental, Social, and Governance), resilience, and accountability. This is a growing priority in our everyday work. We deliver lasting results in Cloud, Data, Cyber, and AI for industries and public institutions across EMEA.
- Certified Ecovadis Platinum company: For the second year in a row, Devoteam is awarded the Platinum grade in one of the most recognised Environmental, Social and Governance (ESG) ratings in the world. We continuously work to improve our efforts on sustainability, now including our work with generative AI and our continuous work to help our clients succeed with their sustainability targets using data and AI technology to reach their goals.
- Unmatched Data & AI Expertise: Our team includes 1,000+ AI and data consultants with 960+ certifications across AWS, Google Cloud, Microsoft, Snowflake and Databricks. We prepare your data for AI and turn insights into business impact.
- End-to-End Sustainable IT: We specialise in Sustainable IT, helping you measure your digital footprint, optimise your data centres (FinOps), and apply GreenOps to reduce the overall environmental impact of your digital infrastructure.
- Trusted by Leading Organisations: We deliver measurable results for major companies and public services, including success stories with Randstad Group, CNAM, and BNP Paribas.