The snapshot
1
Strawberry, a prominent Scandinavian hotel chain with over 200 locations, required a unified system to manage complex and rapidly escalating security audit requirements.
2
The usage of Google Forms had become inefficient, resulting in a lack of real-time insights for proactive risk management by both hotel and upper management.
3
Devoteam built a custom, no-code hotel management system using Google AppSheet, seamlessly integrating it with Strawberry’s existing Google Workspace environment for rapid, low-disruption deployment.
About the Customer
Strawberry, a leading Scandinavian hotel chain known for its commitment to quality and innovation, faced a growing challenge: managing security audits across its 200+ hotels.
The Challange
Strawberry’s existing system, reliant on Google Forms, was becoming increasingly cumbersome and inefficient. Hotel managers struggled to keep track of audit statuses, and upper management lacked the real-time insights needed to proactively address potential security risks.
Our old system simply couldn’t keep up with the growing complexity of our operations. We needed a no-code hotel management system that would not only streamline our audit process but also give us the real-time insights necessary to make smarter decisions.

Evelyn Piros-Read
Business Analyst at Strawberry
The Solution
Recognising the need for a modern, scalable solution, Strawberry partnered with Devoteam, a Google Cloud Premier Partner. Devoteam introduced Strawberry to the power of Google AppSheet, a no-code application development platform. This innovative approach allowed Devoteam to quickly build a custom hotel management system tailored to Strawberry’s specific needs, without the complexities and delays of traditional software development.

The Methodology
The AppSheet solution seamlessly integrated with Strawberry’s existing Google Workspace environment, eliminating the need for time-consuming data migration. This ensured a smooth transition and minimal disruption to ongoing operations. By leveraging AppSheet’s advanced features, Devoteam created a user-friendly app that:
- Enhanced security across the board: The new system provided a proactive approach to risk management, allowing Strawberry to identify and address potential security issues before they escalated, ultimately enhancing guest safety and satisfaction.
- Streamlined security audits: Hotel managers gained a centralised platform to efficiently conduct and track audits, turning a previously tedious task into a seamless experience.
- Empowered data-driven decision-making: Upper management gained access to real-time, dynamic visualisations of audit data, enabling them to easily compare hotel performance, identify trends, and filter data by key metrics.
AppSheet’s no-code environment allowed us to develop a custom hotel management system that perfectly matched Strawberry’s needs without complex migrations. The transition was fast and smooth, helping us meet their tight timelines without sacrificing quality.
Owen Hamill
Software Engineer at Devoteam Digital Lab
The Results
The custom AppSheet solution streamlined security audits, transforming a cumbersome task into a seamless and efficient process for hotel managers.
Upper management gained real-time, data-driven insights via dynamic visualisations, enabling smarter, proactive decision-making and performance comparison.
Overall risk management was proactively enhanced, leading to greater guest safety and increased satisfaction across the 200+ hotel chain.
The benefits of AppSheet extended beyond security audits. The app’s intuitive design and flexibility empowered Strawberry to:
- Easily manage survey questions: Adapt and update audit questions as needed, ensuring ongoing relevance and effectiveness. Control user access: Maintain data security and privacy by granting appropriate access levels to different user roles. Increase agility and responsiveness: Quickly adapt to evolving security requirements and industry best practices.
- Control user access: Maintain data security and privacy by granting appropriate access levels to different user roles.
- Increase agility and responsiveness: Quickly adapt to evolving security requirements and industry best practices.
- Future initiatives: Strawberry continued innovating after implementing the AppSheet solution. Discover their next project: the AI Chatbot.

Ready to transform your operations with the power of no-code?
Contact Devoteam today to learn more about how Google AppSheet can help your business thrive.