On May 7th, 2024, Devoteam Portugal, in partnership with Executive Digest, brought together leaders from various sectors to discuss the challenges and innovations in the retail industry. The event covered a range of topics, including the imperative for digitalisation, the adoption of new technologies, and the evolution of consumer behaviour.
Pedro Campos, Executive Director & Head of Business Consulting at Devoteam, emphasised the importance of understanding the sector’s trends and difficulties. He also shared valuable insights and real-world case studies from some of the companies present at the event.
Attendees highlighted the critical role of integrating data and technology to deliver personalised experiences and optimise operations, alongside the need to invest in talent development and retention. They agreed that digital transformation, combined with a customer-centric approach and a positive organisational culture, is essential for maintaining market competitiveness.
Furthermore, topics such as the impact of Artificial Intelligence and the personalisation of customer experience were extensively debated, fostering innovation and adaptation to new market demands.
You can learn more about this topic and the event here: A reinvenção do retalho em debate – Executive Digest